Posted By IAMU,
Tuesday, July 21, 2015
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After receiving positive feedback from the first session, IAMU has scheduled a second session of the Social Media Workshop
on Wednesday, August 19. 2015. The workshop will be held at the IAMU Office and Training Complex in Ankeny.
22 persons representing 18 different IAMU members participated in the day-long workshop during its first session on June 10, 2015. The second session will follow the same format.
8:30am-9:30am Registration & Check-In
9:30am-10:30am Social Media-Need and Strategy
In this session, we’ll discuss some of the reasons that cities and utilities should have a presence on social media, and explore which social media outlets are most important. We’ll also discuss how your organization can develop its own social media strategy.
10:45am-11:45am Creating Facebook, Twitter, and LinkedIn Accounts
If your city does not have a Facebook, Twitter, or LinkedIn account, we will walk you through the steps to set those accounts up. At the end of this session, your accounts to these three important social media tools will be ready to go!
11:45am-12:45pm Lunch and Networking
12:45pm-1:45pm Automating Your Social Media Messaging
Setting up social media accounts is easy; ensuring that you are keeping content fresh on social media is not. In this session, we’ll show you how to use social media aggregation tool Hootsuite to “create once, distribute many” and to schedule social media posts.
2:00pm-3:00pm Introduction To Blogs and RSS Feeds
In this session, we’ll introduce you to blogs and show how the use of blogs and Really Simple Syndication (RSS) can provide you with another powerful way to communicate with your community.
3:00pm-3:30pm Q & A, Wrap Up, and Networking
to register for the workshop! If you need more information, contact Curtis Dean at IAMU. firstname.lastname@example.org
Social Media Workshop